Privacy policy

Coolstyle Verein, Birmensdorferstrasse 34, 8953 Dietikon is the operator of the website and the services offered thereon and is therefore responsible for the collection, processing and use of your personal data and the compliance of the data processing with the applicable data protection law.

Your trust is important to us, which is why we take the issue of data protection seriously and ensure appropriate security. It goes without saying that we comply with the legal provisions of the Federal Data Protection Act (FADP), the Ordinance to the Federal Data Protection Act (FADP), the Telecommunications Act (TCA) and any other applicable data protection provisions of Swiss or EU law, in particular the General Data Protection Regulation (GDPR).

To help you understand what personal information we collect from you and for what purposes we use it, please review the information below.

1. call our website

When you visit our website, our servers temporarily store each access in a log file. The following technical data is collected without your intervention, as is generally the case with every connection to a web server, and stored by us until automatic deletion after 12 months at the latest:

  • the IP address of the requesting computer,
  • the name of the owner of the IP address range (usually your Internet access provider),
  • the date and time of access,
  • the website from which the access was made (referrer URL) with the search term used, if applicable,
  • the name and URL of the retrieved file,
  • the status code (e.g. error message),
  • the operating system of your computer,
  • the browser you use (type, version and language),
  • the transmission protocol used (e.g. HTTP/1.1)

This data is collected and processed for the purpose of enabling the use of our website (establishing a connection), ensuring system security and stability on a permanent basis and enabling the optimization of our Internet offering, as well as for internal statistical purposes. This is our legitimate interest in data processing within the meaning of Art. 6 para. 1 lit. f GDPR.

2. opening a customer account

To place orders in the online store, you can order as a guest or open a customer account. When registering for a customer account, we collect the following data:

  • Salutation
  • First and last name
  • Postal address
  • E-mail address
  • Telephone (optional)
  • Password

The data is collected for the purpose of providing the customer with password-protected direct access to his basic data stored with us. The customer can view his completed and open orders or manage or change his personal data.

The legal basis of the processing of the data for this purpose lies in the consent given by you pursuant to Art. 6 para. 1 lit. a GDPR.

3. purchase from online store

If you wish to place orders in our online store, we require the following data for the processing of the contract:

  • First and last name
  • Billing address (and if different delivery address)
  • Information within the framework of the payment (depending on the selected payment method)
  • Login data, i.e. e-mail address and password (for registered customers)

Unless otherwise stated in this Privacy Policy or you have separately consented to it, we will only use the aforementioned data to process the contract, namely to process your orders, deliver the ordered products and ensure correct payment.

If you provide us with personal data of other persons, e.g. data about the recipient of a gift, please only disclose personal data of the recipient to us if you are entitled to do so under applicable data protection laws and if the other person consents to you providing us with the personal data for the purposes of the processing.

The legal basis of data processing for this purpose is the fulfillment of a contract pursuant to Art. 6 para. 1 lit. b GDPR.

4. disclosure of the data to third parties

We do not share your personal data.

Finally, when you pay by credit card on the Website, we forward your credit card information via Stripe to your credit card issuer as well as to the credit card acquirer. If you choose to pay by credit card, you will be asked to enter all mandatory information in each case. The legal basis for the transfer of the data is the fulfillment of a contract according to Art. 6 para. 1 lit. b GDPR. Regarding the processing of your credit card information by these third parties, we ask you to also read the terms and conditions as well as the privacy policy of your credit card issuer.

5. transmission of data abroad

We may also transfer your personal data to third party companies (contracted service providers) abroad for the purposes of the data processing described in this Privacy Policy. These are obligated to data protection to the same extent as we ourselves. If the level of data protection in a country does not correspond to that in Switzerland or the EU, we contractually ensure that the protection of your personal data corresponds to that in Switzerland or the EU at all times.

6. cookies

Cookies help in many aspects to make your visit to our website easier, more pleasant and more meaningful. Cookies are information files that your web browser automatically stores on your computer’s hard drive when you visit our website.

We use cookies, for example, to offer you the shopping cart function across multiple pages and to temporarily store your entries when you fill out a form on the website so that you do not have to repeat the entry when you call up another sub-page. Cookies may also be used to identify you as a registered user after you have registered on the website, without requiring you to log in again when you access another sub-page.

Most Internet browsers accept cookies automatically. However, you can configure your browser so that no cookies are stored on your computer or a notice always appears when you receive a new cookie. On the following pages you will find explanations on how to configure the processing of cookies in the most popular browsers:

Disabling cookies may prevent you from using all the features of our website.

7. tracking

For the purpose of demand-oriented design and continuous optimization of our website, as well as the control of advertising measures on external platforms, we use so-called tracking links, e.g. for Google Analytics.

You have the possibility to block all tracking links under this link. Please note that a cookie is set for this purpose. The use of the online store is not affected by the blocking.

Tracking links are used for:

  • Hooray – Adwords circuit
    You can object to the collection and storage of data by for at any time by opting out. The opt-out is technically tied to the device and browser you are currently using to opt-out. To disable tracking for additional browsers and devices, you must also opt-out on the respective browser and devices.
    The deactivation takes place through an “opt-out cookie” named “__coo”. To continue to effectively object to tracking and thus data storage, you must not delete this cookie.
  • Facebook Pixel Tracking
    If you are logged in to Facebook and visit our online store, data is transmitted to Facebook which allows the display of targeted advertising. The according to the following guidelines. The authorization for this can be turned off in your Facebook profile.
  • Web Analytics Tools
    For the purpose of demand-oriented design and continuous optimization of our website, we use the web analytics service of Google Analytics. In this context, pseudonymized usage profiles are created and small text files that are stored on your computer (“cookies”) are used. The information generated by the cookie about your use of this website is transmitted to the servers of the providers of these services, stored there and processed for us. In addition to the information provided under para. 1 listed data, we may thereby obtain the following information:
    • Navigation path that a visitor follows on the site,
    • Dwell time on the website or subpage,
    • the subpage on which the website is left,
    • the country, region or city from where access is made,
    • End device (type, version, color depth, resolution, width and height of the browser window) and
    • Returning or new visitor.
    The information is used to evaluate the use of the website, to compile reports on website activity and to provide other services related to the use of the website and the Internet for the purposes of market research and demand-oriented design of this website. This information may also be transferred to third parties if this is required by law or if third parties process this data on our behalf.
  • Google Analytics
    The provider of Google Analytics is Google Inc, a company of the holding company Alphabet Inc, based in the USA. Before the data is transmitted to the provider, the IP address is truncated by activating IP anonymization (“anonymizeIP”) on this website within the member states of the European Union or in other contracting states to the Agreement on the European Economic Area. The anonymized IP address transmitted by your browser as part of Google Analytics will not be merged with other data from Google. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. In these cases, we ensure through contractual guarantees that Google Inc. maintains a sufficient level of data protection. According to Google Inc., in no case will the IP address be associated with other data concerning the user.
    For more information about the web analytics service used, please visit the Google Analytics website. Instructions on how to prevent the processing of their data by the web analytics service can be found at
  • Google Ads
    We use the Google Ads customer match (Google Customer Match). It is a feature within Google Ads that allows prospects and existing customers to be more effectively reached and personalized for ads in Google Search, Google Shopping tab, Gmail, YouTube and Google Networks. Google Ads Customer Matching is used in particular for remarketing, optimizing campaigns and increasing conversion rates.
    Google advertising personalization is based on audience attribution and is performed by Google using information from your Google Account and based on the activities and interests that occur when you use Google products and Google advertising partners. As a Google advertising partner, the use of Google Ads Customer Matching enables us to target customers more precisely and ensures, for example, that the advertising played out via Google Ads is tailored more precisely to the target group-specific interests that follow from your use of our store. Google Ads Customer Matching does not require separate cookies for this purpose. Google requires a list of customer data from us in order to be able to track whether you are already known to Google as a user. However, no profiles are created or expanded in the process. Google also does not receive your actual data (such as email address, phone number), but only so-called hashed codes that have been created using one-way encryption. Google matches these hashed codes with its own user database. Google cannot decrypt these codes again as long as the corresponding data is not already available in its own user database anyway. As a result, Google does not receive the customer data uploaded during the upload, but can only determine whether the data is already available at Google or not. Unless the data is held by Google, the hashed codes created based on the customer data cannot be decrypted again. Otherwise, the codes already known to Google and the hashed codes match and attribution for audience building is possible. After the creation of the target groups, the uploaded data will be deleted.
  • Adobe Analytics
    Our website uses technology from Adobe to collect information about how users interact with the website and its content. These performance cookies are set based on our legitimate interest on the first visit to the site to better understand the user behavior of our site visitors and to further develop and modify the site.Coolstyle uses the information obtained to ensure that the site creates value for its visitors, such as through content customized to your personal needs.
    When used by Adobe, data is collected anonymously using Adobe Analytics and processed and stored anonymously in Adobe data centers in Europe. If you wish to opt out of Adobe’s data collection entirely, you may do so by clicking the button above or by completing the opt-out process on Adobe’s website and stating your objection there:
    If you wish to completely opt-out of Adobe performance cookies, you can also do so via this link If you delete all your cookies, it will be necessary to go through the opt-out process again specifically for Adobe performance cookies, as in this case the opt-out you chose will no longer be saved. This also applies if you visit this website from other end devices. If your security settings are too high and the cookie is blocked, we will not be able to process your opt-out request. In this case, you will be notified and should repeat the opt-out process with lower security settings.

8. note on data transfers to the USA

For the sake of completeness, we would like to point out for users who are resident or domiciled in Switzerland that there are surveillance measures in place in the USA by US authorities which generally allow the storage of all personal data of all persons whose data has been transferred from Switzerland to the USA. This is done without any differentiation, limitation or exception based on the objective pursued and without any objective criterion that would make it possible to limit the access of the U.S. authorities to the data and their subsequent use to very specific, strictly limited purposes that are capable of justifying the interference associated both with the access to these data and with their use. In addition, we would like to point out that there are no legal remedies available in the U.S. for data subjects from Switzerland to obtain access to the data concerning them and to have it corrected or deleted, or that there is no effective judicial legal protection against general access rights of U.S. authorities. We explicitly draw the attention of the data subject to this legal and factual situation so that he or she can make an appropriately informed decision to consent to the use of his or her data.

We would like to point out to users residing in a member state of the EU that the USA does not have a sufficient level of data protection from the perspective of the European Union – among other things due to the issues mentioned in this section. To the extent that we have explained in this Privacy Policy that recipients of data (such as Google) are located in the U.S., we will ensure, either through contractual arrangements with these companies or by ensuring that these companies are certified under the EU or Swiss-US Privacy Shield, respectively, that your data is protected at an appropriate level with our partners.

9. right of access, rectification, erasure and restriction of processing

You have the right to receive information about the personal data that we store about you upon request. In addition, you have the right to correct inaccurate data and the right to have your personal data deleted, provided that this does not conflict with a legal obligation to retain the data or an authorization that allows us to process the data.

You can reach us for the aforementioned purposes via the e-mail address We may, at our discretion, require proof of identity to process your applications.

10. data security

We use appropriate technical and organizational security measures to protect your personal data stored with us against manipulation, partial or complete loss and against unauthorized access by third parties. Our security measures are continuously improved in line with technological developments.

You should always keep your access data confidential and close the browser window when you have finished communicating with us, especially if you share the computer with others.

We also take internal data protection very seriously. Our employees and the service companies commissioned by us have been obligated by us to maintain confidentiality and to comply with the provisions of data protection law.

11. data retention

We store personal data only as long as it is necessary to use the tracking and analysis services mentioned above as well as the further processing within the scope of our legitimate interest. Contractual data is retained by us for longer periods of time, as this is required by legal retention obligations. Retention obligations, which oblige us to retain data, result from accounting regulations and tax regulations. According to these regulations, business communications, concluded contracts and accounting records must be kept for up to 10 years. Insofar as we no longer need this data to perform the services for you, the data will be blocked. This means that the data may then only be used for accounting and tax purposes.

12. right to complain to a data protection supervisory authority

You have the right to complain to a data protection supervisory authority at any time.

Status: 24.5.2023